It’s a new year, and that means we’re all making New Year’s resolutions. Along with those perennial vows to lose weight and otherwise aim for self-improvement, consultants – or people thinking about becoming consultants – can set goals that will help make their professional efforts more successful.
Here are some possible 2013 resolutions. Don’t expect to accomplish all of these; just see them as possibilities for building your business, and give yourself points for any you do achieve. Please feel free to adopt or adapt these for your efforts – and chime in with your own if I’ve left out anything!
• Learn at least one new program, tool, skill, or other resource that could enhance my skills and help build my business.
• Put aside a few dollars a month toward attending an event that could help my business, such as a conference relative to a service I provide, offering a new skill, sponsored by a potential client, or aimed at consulting in general.
• Research and query one prospective new client a month.
• Review my written materials to see if there is the making of a booklet/book (print or electronic), blog, or other way of capitalizing on work I’ve already done.
• Mentor a student or colleague.
• Look into professional organizations to join that might help me build up my business.
• Attend more RPCN meetings and events, as well as those of other groups that could benefit my business.
• Check with local colleges, universities, public school systems, nonprofits, etc., to see whether I can teach a class on whatever my skill set includes and my business does.
• Join a Toastmasters club to develop my public speaking skills.
• Volunteer with a community organization, because it’s good for my soul … and might lead to business contacts.
• Create or enhance a LinkedIn profile and page for my consulting business, and keep it up to date.
• Get someone to help me create a website – and learn how to do my own updates.
• Start a blog about my business niche, and/or contribute regularly to a colleague’s blog, either by posting new information or commenting on colleagues’ posts.
• Be (more) active in social media, but only when I have something substantive to share.
• Try to find time for a creative/artistic endeavor.
• Make time for fun, family, friends, and exercise.
Long-time freelance writer/editor Ruth E. Thaler-Carter (www.writerruth.com) is a newsletter expert and member of the RPCN Communications Committee.