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April 2014 Newsletter

01-Apr-2014 10:51 AM | Steve Royal (Administrator)

Michael Van der Gaag embodies the consulting spirit

By Ruth E. Thaler-Carter

For most RPCN members, consulting is a new venture growing out of a traditional career that ended either voluntarily – on retirement or through burnout – or more forcibly, through layoffs, downsizing and other corporate events beyond our control. For outgoing RPCN president Michael Van der Gaag, principal consultant at Beyond the Interface, consulting has always been his form of work, even when working for others.

The New Jersey native came to Rochester when he was looking to broaden his scope after working in an internal consulting role at Bell Labs. He found an opportunity here with Essex Corporation in 1980 and spent three years on a contract with Xerox for Essex until “I got caught up in layoffs.” He started thinking about his own business and pitched his services to Savin Corp., only to be hired full-time as manager of industrial design and human factors and usability. After a year-and-a-half there though, that consulting urge kicked back in. “I called a friend at Xerox who kept me busy with projects for several years,” he said.

For full details of how Van der Gaag developed his consulting niche and came to serve as RPCN president, read the story on the RPCN website. Click here for a video interview where Michael talks about how the RPCN has helped him with his consulting business.
   
Ruth E. Thaler-Carter (www.writerruth.com) is a freelance writer, editor, proofreader and speaker.


RPCN is on a roll

By Michael Van der Gaag, President

Bravo for the boot camp!

Congratulations to Bob Lurz on the successful completion of a most excellent boot camp. I was a participant in the previous program in 2012. This one was even better! Among the highlights: Bruce Katcher, author of An Insider’s Guide to Building a Successful Consulting Practice, “Skyped” into one of the  sessions, live. He engaged individually with several volunteers from the group, asking about their business focus and vision, and providing one-on-one and group guidance and insights. The participants had a blast. Thank you, Mr. Katcher. You have some serious fans in the Rochester area.

For the final two sessions, participants had the opportunity to present their businesses’ value propositions to a panel of judges. We extend our thanks to Jim Echter, Jean Kase, Bob Kot and Doug Mabon, our esteemed review panelists, who provided such useful insights and sage guidance.

We would like to acknowledge the contributions of the many presenters who gave so generously of their know-how, providing helpful hints on how to become successful. Special thanks to Lynn Dessert,
Jim Echter, Charlie Hancock, Bob Kot, Jon Lazenby, Doug Mabon, Barbara Moore, Kelly Mullaney, Rich Notargiacomo, Jim Payne and Beth Sears. 

The word is out and we are already receiving inquiries about the next one … So, Bob, are you ready to do it again?

Can we top this? Well, we can come close

There is another TrendTalk on the horizon. On the evening of May 15, our dinner panel discussion will focus on “Challenges and Opportunities in the Human Services Sector.” We have engaged three highly respected leaders, well-known for their contributions to helping grow organizations that address the needs of the community: Carol Love, a nonprofit leadership consultant with 46 years of experience in nonprofit management with a number of organizations; Marlene Bessette, president and CEO at Catholic Family Center; and Michelle Prohov, founder of Working for Nonprofits and HR manager at the Center for Disability Rights. The panelists will touch on their backgrounds and career paths and then discuss their visions of the needs of the community and how we, as consultants or entrepreneurs, can do business in this sector. 

Whether or not your current focus is on human services, you may be surprised at the opportunity this event will provide for learning about this sector and how it can use your support and guidance. You will also have a chance to network with other consultants, business owners and members of the community who may be your future clients or collaborators. We look forward to seeing you at the May 15 TrendTalk.

Stepping out of our space

On Wednesday, April 9, 2014, RPCN will exhibit at “Success Stories that Impact the Bottom Line,” the upcoming regional conference of the American Society for Quality-Rochester section (ASQRS). This all-day conference will cover topics like ethics, green production, the importance of body language, and quality and sustainability.

Among the speakers is our own Bob Whipple, whose member story recently appeared in our newsletter and on the RPCN website. [Ed. Note: In addition, RPCN member Vince Vezza is chairing the event and Steve Whittaker is coordinator for the five presenters, as well as a presenter himself.]

Whether you are a quality consultant or a provider of quality consulting, this mini-conference will have a topic of interest to you and your business. To volunteer at our booth, contact Bob Lurz or me. See you there.

Thanks for your input

Thanks to those of you who took a few minutes to answer the questions in our last newsletter. We will be taking the results to the board and addressing your suggestions in upcoming programs.

If you have an idea or want us to pursue a program of interest to you, feel free to get involved.

Your thoughts and comments are always welcome. Here’s to your success!


Picture Yourself…

•    Enlarging your business  
•    Developing your reputation as a consulting expert
•    Focusing on your client’s bottom line and reputation

Picture Yourself … at MCC on October 15 learning these and many other skills.

The RPCN will hold a full-day conference called “Picture Yourself …” on Wednesday, October 15 at MCC. The conference will focus on ways and tools to grow and expand your small/consulting business. Details on opportunities to exhibit, present and attend will be coming in the next few weeks.

If you are interested in helping with this conference, we’d love to have you. The committee’s next meeting will be held at the Corner Bakery Café at 3300 Monroe Avenue in Pittsford (across the street from the Pittsford Plaza) at 3:00 PM on April 1 (no, really, it’s not an April Fool’s Joke, we are going to be meeting then and there).

Regardless of your skill set, we have a subcommittee that can use your skills. Helping with the program is a great way to get to know other RPCN members and demonstrate your skills. If you’d like to help, or just know more about the conference, please join us. Contact Dave Bassett at (585) 739-9726(585) 739-9726 or dbassett@bassett.pro for more details.


Of interest

Technical communication: The Society for Technical Communication of Rochester hosts Spectrum 2014, its 55th annual conference, on April 13–15 at Rochester Institute of Technology. With a theme of “Communicating to Understanding: Core Competency, Core Value,” the conference seeks to empower technical communication professionals to build a business case for new ideas and technology, share their knowledge and lead change in their organization. RPCN members Judith Shenouda and Ruth E. Thaler-Carter are among the presenters. Click here for more information and to register.

Freelancers' conference: RPCN members are eligible to use the colleague’s discount for “Be a Better Freelancer! (Re)Invent Your Business,” the 2014 Communication Central conference for freelancers, Sept. 26–27 in Rochester, NY, with an Editorial Bootcamp on Sept. 28 at the same location. Keynote speaker is Jake Dr. Freelance Poinier. Click here for more information and to register. Laura Poole will present the Editorial Bootcamp, with a discount for conference attendees. Registration info is included in the conference registration PDF.
 
RPCN improvises: There certainly was a lot of energy in the room as RPCN members and guests “whooshed” and “grooved” as part of the March 14 program on
Improvise Your Way to Successful Collaboration with Caitlin Drago of Inspire Improv. Click here to view the video on the RPCN YouTube channel.

YouTube: Did you know that you can subscribe to the RPCN YouTube channel? Check it out to view short RPCN member profiles and keep up on the latest RPCN news and features.

 

 

 

In this issue:


We want you!

The RPCN newsletter welcomes news, success stories, tips, resources, events and other items that would be of broad interest to consultants. Submit a newsletter item by email to the Communication Committee. RPCN members also may write articles for our website; submit articles here. In the newsletter, we'll highlight submitted articles aimed at helping consultants make their businesses better.

If you have newsletter questions or suggestions, or ideas for how RPCN could improve communications, contact the Communication Committee:
Janice Hanson, Chair
Barbara Moore
Ruth E. Thaler-Carter
Steve Royal

Please send articles for the May newsletter by April 15.


Upcoming events

Technical Forum
facilitated by Steve Royal
Friday, April 4, 2014
8:00 AM - 9:30 AM
Pittsford Community Library

An informal, facilitated roundtable discussion of any technical issues that consultants encounter in running their businesses, including computers, the Internet and phones. Wondering what kind of questions people are asking? For a list from recent forums, click here.

Technology for Consultants: An Overview
presented by Nick Francesco
Friday, April 11, 2014
8:00 AM - 9:30 AM
Brighton Town Hall - Downstairs Meeting Room

An overview of the newest technologies and best practices for consultants, including hardware, software, security and videoconferencing. You will learn how to begin making a selection among the latest hardware, some of the best choices for creating and backing up documents, and the importance of keeping your computer virus-free and helping your clients do the same. Francesco writes a weekly computer column in the Democrat & Chronicle newspaper and co-hosts Sound Bytes, a weekly radio call-in computer show on Jazz 90.1. Here is a short video in which Nick discusses his presentation.


Business Forum
facilitated by Bob Lurz
Friday, April 18, 2014
8:00 AM - 9:30 AM
Pittsford Community Library
   
An informal, facilitated roundtable discussion of issues regarding starting or running a consulting business. Wondering what kind of questions people are asking? For a list from recent forums, click here.

RPCN Board Meeting Friday, April 18, 2014
10:00 AM - 12:00 PM
Pittsford Community Library

RPCN’s monthly board meeting begins at approximately 10:00 AM, after the Business Forum. Everyone is welcome to attend, but only board members may vote.

How to Effectively Use Google AdWords
presented by Paul Gallipeau
Friday, April 25, 2014
8:00 AM - 9:30 AM
Brighton Town Hall - Downstairs Meeting Room

This program will teach you about Google AdWords and how to effectively use this tool and track your results. We will also cover common problems and how to avoid them. Paul Gallipeau of Paul Carl Digital specializes in pay-per-click management and has spoken at the Creative Collaboration, Rochester Wordpress Group and Rochester Brainery. Here is a short video in which Paul discusses his presentation.


New members

RPCN welcomes the following new members. Click on the links below to view their profiles.

L. Joseph Biddle

Marcia Bornhurst Parkes

Eric Frye

Melanie Hiranandani

Jim Johnson

Herbert Lawrence

Joe MacDonough

Robert Manard

Gregg Meyers


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