Effective Writing for Your Audience

(Online or In Person)

Presenter:  Sandy Glanton

There is so much more to effective writing than just picking a topic and a vehicle (i.e. blog, newspaper article, book) for your writing. You need to know your target audience and how they consume content, their knowledge level, their need for your information, which all impact how effective your message is received. Special attention is needed to grab your reader right at the start and then ending with a focus on the reader, so they feel fulfilled or wanting more. Yes, there is much more to creating blogs and articles than being a subject matter expert. Join us and learn to be an effective and impactful writer!

Key Takeaways:

• What is your topic or purpose for writing?
• Who is your audience?
• What is the best way to present my information to my audience?

Note: Images from this event may be used for promotional purposes. 

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Sandy Glanton has been writing all her life.

She began writing in high school and was quickly recognized for her poetry and volunteered as editor and writer to push herself forward with her craft.

Sandy was the first woman to graduate from Monroe Community College with an Associate Degree in Electronics Technology. This led to working at Xerox, starting as a technician then evolving to trainer, facilitator, technical writer, curriculum development, and project manager.

Sandy has returned to her creative side in her own business called Projects Accomplished! She is an accomplished Writer, Writing Coach, Editor, and Project Manager.

Sandy scheduled, wrote, and edited blogs for the Rochester Professional Consultants Network (RPCN) members to submit to Eastman Business Park (EBP) between late 2016 and 2022. She currently edits for the RPCN monthly newsletter and occasionally contributes her own articles to the newsletter.

SPECIAL NOTE: This will be a hybrid event where you can attend in-person or by Zoom.

To attend by Zoom, register and click the link above. You will be sent two (2) emails, one from RPCN and one from Zoom. Open the Zoom email to register (and Join) this event.

This event is is also available In-Person in a pleasant conference room at 2800 Dewey Ave, Rochester, NY 14616.  Attending in-person is highly encouraged. 

COST: Free for members; $25.00 for non-members.

Spotlight your business! Sponsor a meeting. For details and to sign up, click on the Register button above.

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Contact us at helpdesk@rochesterconsultants.org if you experience any trouble registering for this event.

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Tech Forum

(Attend IN-PERSON or on ZOOM -- see below)

Bring your technology questions about computers, the Internet, mobile apps, telephones, or any other. In this informal, facilitated open discussion, the participants will attempt to send you home with answers or ideas. 

  Dave Bassett will be facilitating this forum.

This forum is friendly, free, and open to the public.

After the meeting ends, open networking (with private breakout rooms available) will continue until 10:00 a.m. ET for the attendees.

Note: Images from this event may be used for promotional purposes.

SPECIAL NOTE: This will be a hybrid event where you can attend in-person or by Zoom.

To attend by Zoom, click the Register button above. You will be sent two (2) emails, one from RPCN and one from Zoom. NOTE: The email from RPCN will be sent almost immediately. The ZOOM email may be delayed by a few minutes. Be patient while waiting for it.

Open the Zoom email to register (and Join) this event.

Contact us at helpdesk@rochesterconsultants.org if you experience any trouble registering for this event.

This event is is also available in-person in a pleasant conference room at 2800 Dewey Ave, Rochester, NY 14616. Attending in-person is highly encouraged. 

COST: This event is friendly, free, and open to everyone.

Spotlight your business! Sponsor a meeting. To sign up as a sponsor, click on the Register button above. For details on sponsoring, click HERE. 

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