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Sales/Marketing
How to Create a Drip Campaign
07-Jul-2020 4:00 p.m.
Submitted by Laurie Enos
If you want to increase your brand awareness, build trust, and engage with your current and potential customers, you need to implement a strategy that nurtures your audience over time. This is where a drip campaign comes in.
To view the complete article, CLICK HERE.
Submitted by Melanie Watson - Melanie Watson Design
Creating and maintaining a brand is a lot of work. The last thing you want to do is sabotage all of that work by making a costly mistake. Here are some common mistakes that could hurt your brand.
To view "4 Branding Mistakes to Avoid," CLICK HERE.
Submitted by Ruth Balkin - Balkin Information Services
Today’s business and industry executives face the need to stay competitive and informed. If you want to stay on top of your market, you need accurate and up to date information to make smart business decisions.
To view "Market Research and Analysis," CLICK HERE.
Submitted by Steve Royal
Several years ago, a member of RPCN presented the results of an actual scientific study of the effectiveness of “elevator” speeches. I found the results astounding and would like to share them with other consultants.
To view "Do the Elevator Speech Math," CLICK HERE.