Emails That Convert: Grow Your List, Book More Clients
(Online or In Person)
Presenter: Rachael Johnson
This presentation is for consultants and service providers who want to use email more effectively so they can grow their list, build relationships via email, and drive client conversions.
Email is one of the most effective (and underused) tools consultants have to grow their authority, build trust, and sell services. In this presentation, the audience will:
- Overcome the 3 most common fears (and misconceptions) about email marketing
- Learn 2 of the easiest ways to add subscribers to their list (that doesn't feel pushy or intrusive)
- Get an overview of what to say in the first 5 emails you send to every subscriber, and how to move subscribers toward working with you without sounding salesy or robotic
Key Takeaways:
- WHY having a consistent email list is so important in 2025
- HOW to start (and maintain) an email list
- The automated welcome sequence: The first 5 emails to send to your subscribers
Note: Images from this event may be used for promotional purposes.
______________________
Rachael Johnson is a messaging strategist, copy coach, and the founder of Rachael Johnson Creative. After 15 years as a music teacher, she swapped concert halls for client calls and now helps business owners write copy that connects with—and converts—their dream clients with ease.
Whether she’s writing high-converting websites and emails or coaching entrepreneurs inside her Copy Cabana membership, Rachael blends soul with strategy to make sure your words actually sound like you (and sell for you, too).
Her approach is fun, research-driven, and personable. When she's not teaching business owners or writing copy for them, you can find her belting 90s tunes, hanging out with her dogs, or recording her podcast, Do What You Want!
This meeting is open to the public.
COST: $10 for nonmembers
Contact us at helpdesk@rochesterconsultants.org if you experience any trouble registering for this event.
SPECIAL NOTE: This will be a hybrid event where you can attend in-person or via Zoom. This event is available in-person at 2800 Dewey Ave, Rochester, NY 14616. Attending in-person is highly encouraged.
After the meeting ends, open networking (with private breakout rooms for those on Zoom) will continue until 10:00 a.m. ET for the attendees.
After you register, you will be sent two (2) emails, one from RPCN and one from Zoom. NOTE: The email from RPCN will be sent almost immediately but the ZOOM email may be delayed by a few minutes. Be patient while waiting for it. Click the link in the Zoom email to join this event.
Spotlight your business! Register as a meeting sponsor. For details on sponsoring, click HERE.
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